Johnson is a renowned brand of outboard motors with a rich history that significantly contributed to the marine industry. The story began in 1908 when the Johnson brothers—Louis, Harry, Julius, and Clarence—founded the company in Terre Haute, Indiana, initially producing stationary engines. In 1921, Johnson introduced its first outboard motor, a lightweight and high-performance engine that quickly gained popularity among fishing and boating enthusiasts.
Known for its innovations and quality, Johnson motors were lightweight, reliable, and easy to operate, making them a favorite among users. In the 1920s, Johnson emerged as a key competitor to Evinrude, with both brands driving technological advancements in the outboard motor market. In 1935, Johnson merged with Outboard Motor Corporation (OMC), which owned Evinrude, allowing both brands to share resources and technologies.
After World War II, Johnson expanded its offerings with improved motor models, becoming a symbol of reliability and power. The brand introduced several technological innovations throughout the 1950s and 1960s, maintaining its competitive edge. However, by the late 1990s, OMC faced financial difficulties, leading to its bankruptcy in 2000. BRP (Bombardier Recreational Products) acquired the Johnson brand, but production of Johnson motors was eventually phased out.
Despite the end of production, Johnson remains a significant part of outboard motor history. Its engines are still valued for their reliability and durability, leaving a lasting legacy in the marine industry.