Evinrude is a legendary brand of outboard motors with a long and fascinating history. Founded in the early 20th century by Norwegian immigrant Ole Evinrude, the brand became a pioneer in the production of outboard motors. In 1907, Ole invented the first commercially successful outboard motor, inspired by his desire to speed up water travel. In 1909, he founded Evinrude Motors, which quickly gained popularity thanks to its reliable and efficient engines. In 1929, Evinrude merged with Outboard Motor Corporation (OMC), allowing the company to expand its product range and strengthen its market position.
Evinrude became renowned for its powerful two-stroke engines and innovative E-TEC technology, introduced in 2003. This technology provided better fuel efficiency and met strict environmental standards. However, in 2020, BRP, the company that owned the brand, announced the discontinuation of Evinrude motor production due to market changes. Despite this, Evinrude remains a symbol of innovation and reliability in the outboard motor industry, and its products are still valued by many users worldwide.